Nic Marks is a wellbeing economist, statistician, and founder of Friday Pulse, internationally recognised for transforming how organisations measure happiness, culture, and human performance. With a background in statistics and behavioural science, Nic has spent over 25 years advising governments, global corporations, and leaders on how wellbeing drives measurable business outcomes.

His work gained worldwide attention when he created the Happy Planet Index and later delivered one of the most-watched TED Talks of all time, highlighting why happiness is not a soft metric but a strategic one. Today, Nic blends rigorous data with human insight to help companies build cultures that are healthier, more resilient, and more innovative.

Nic believes that how people feel at work is not a side topic—it’s a core indicator of long-term success. His research continues to influence CEOs, policymakers, and economists looking to improve performance through deeper human understanding.

At The Syndicate Global, Nic shared powerful insights on why wellbeing is strategy, how emotion influences decision-making, and why leaders who prioritise people ultimately build organisations that thrive.